• Transitioning Talent

  • LinkedIn ads, Indeed ads, word of mouth, organic search for "recruiting fair, tech job remote work", etc
  • Information about virtual recruiting events. Information about specific jobs. Information about flexible jobs that allow them to live anywhere. Signing up for a VRE.
  • Virtual recruiting events, distribution of resume to hiring companies, curated jobs that fit their goals (remote only, based in a certain city), insights into cities that offer lifestyle attributes they want.
  • Skepticism that VRE will be valuable? Skepticism that moving to a 2nd tier city will hurt their career?
  • 1) To successfully relocate to an OAW city
    2) To form a long-term relationship with OAW by subscribing to the newsletter, blog, podcast
  • City Advocate

  • Inclusion on the data tool, guidance on attracting growing companies and talent
  • Convincing city decision makers to prioritize investment in attracting growing companies and transitioning talent?
  • 1) For Cities: to attract companies and talent
    1) For City Advocates: to reach out to OAW and...
    2) To form a long-term relationship with OAW by subscribing to the newsletter, blog, podcast
  • HR Leader

  • LinkedIn ads, mentions in articles
  • Virtual recruiting events, data tool, guidance, connection to networks in cities, concierge services
  • Convincing decision makers to consider expanding in OAW city.
  • 1) For Companies: To successfully expand in an OAW city
    1) For HR Leaders: To reach out to OAW and...
    2) To form a long-term relationship with OAW by subscribing to the newsletter, blog, podcast
  • Overall